Category Archives: Concepts & Research

Rapid Collab Turning Ideas into Action – Get two years a head in a 1 month

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Rapid Collab is a fast-paced, collaborative ideation and design method. Conducted over five intensive days, it focuses on transforming participants’ ideas into concrete, tested concepts. Our workshops are often run digitally using Miro, enabling seamless, anonymous co-creation. This method has been successfully applied in diverse settings, including with kids for 29k.org.

Why This Approach Works

Why This Approach Works
By blending structured testing, diverse participation, and in-depth analysis, Rapid Collab ensures user-centric and data-driven outcomes. This iterative process creates solutions that resonate with target audiences, fostering deeper engagement and satisfaction.

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The Process

The Process

Day 1: Setting the Foundation

  • Objective: Define the challenge and align on goals.
    • Define the principal stakeholders.
    • Sketch the customer journeys for these stakeholders.

Day 2: Ideation

  • Inspire: Gather and share ideas through simple sketches, referencing good external solutions.
  • Crazy 8s: Brainstorm areas of interest and sketch proposals collaboratively or independently.
  • Present and Refine: Share ideas with the group, refine based on feedback, and prepare detailed iterations.

Day 3: Prioritization

  • Decide: Determine which ideas or components best align with Day 1’s goals.
  • Pin the Ideas: Use a board to organize ideas with catchy headings and visuals.
  • Feedback:
    • Like: Highlight the most promising aspects.
    • Risk: Identify and discuss risky elements.

Day 4: Prototyping

  • Development: Create prototypes based on refined ideas from the earlier days.
    • Choose fidelity: Paper sketches, wireframes, or digital designs.
    • Make prototypes clickable.
    • Define scenarios for testing.

Day 5: Testing

  • User Testing: Engage target groups to interact with the prototype.
    • Select respondents from diverse demographics.
    • Conduct recorded interviews with at least three participants per group.
    • Facilitate user-friendly tests with clear tasks.
  • Analysis:
    • Debrief respondents and gather quotes.
    • Compile a top-line report with insights, supported by user quotes and demo footage.

Why?

The process is designed to foster innovative, user-aligned solutions while promoting collaboration and iterative improvement.

Key Steps in Testing:

  1. Choose and brief respondents.
  2. Introduce the prototype with a welcoming tone.
  3. Guide respondents through clear tasks.
  4. Record feedback and interactions.

Post-Test:

Present results and demonstrate the prototype.

Select key quotes and moments to illustrate findings.

Ready to collaborate or have questions about Rapid Collab? Reach out today to discuss how this method can work for your organization.

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Commissioned to help one of the largest ICT companies with their taxonomy

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We have long experience in creating structures that work.

In this case, we made a localization strategy based on local presence in 186 countries. The mission was to boosted findability, leads, and sales in the taxonomy work. There were conducted user tests on main navigation for the global site.

That was a tough one, but some challenges needed our nose to be solved.

 

We perform usability studies with Eye tracking

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Eye tracking – studies of eye movements in a context of use  –  provides concrete and reliable information about what the user sees and perceives. And, about what is not noticed.
The method is thus suitable for studying virtually everything that is presented on a website or app.

We used it in several cases such as A/B testing for Search vs browse impact,  Packaging, Customer support efficiency, Ad and offer performance, intranet findability and of course usability at large.

We use the new Tobii X2 eye tracker, which measures eye movements with very high precision, and a separate web camera to catch motion and user reactions.

Clients: Telenor, Ericsson internal, Telia, Halebop, Eniro.

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A personalised intranet for Telco

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For the past three years we have been busy designing a huge telco Intranet. The goal of the project was to deliver a single point of entry for all employees and natural internal tool for everyday use.
We contributed with knowhow in Usability, Information Architecture, Concept development.
telcointranet-2014-11-27-10.15.41

Helping Telia communicate their broadband Öppen Fiber

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With Telias Open Cable (Öppen Fiber) customers in Sweden is allowed to provide their home with the best digital services for tv, internet and phone that their is on the market.
To provide customers with an an easy-to-get-feeling during the order process, Telia hired Dunderdog to rebuild and develop their national plattform for Öppen Fiber – Bredbandswebben. In late 2012 Dunderdog and Telia will release a a beta version of a plattform wich will help customers order services – tv, internet or phone services, regardless living in a flat or a house – fast, simple and secure. Many thanks to the team; Emil Björnum, Mikael Stange, Kristoffer Alpsjö, Morten Olsen and Jonas Öquist Bertéusen.

Suggestion for Reumatikerförbundet

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We were asked to pitch for Reumatikerförbundet and we are proud to present our suggestion for a community of people with rheumatism.
We really got engaged in helping.

Förslag till ny kommunikation koncept med Reumatiker förbundet

Förslag till ny kommunikation koncept för Reumatiker förbundet med membro community plattform

Förslag till ny kommunikation koncept för Reumatiker förbundet

Many thanks to our virtual project group: Anna Fock – Lead, Jonas Öquist – Creative, Morten Olsen – strategy, Emil Björnum – Ad, Mikael Stange & Henrik Smitterberg – Copywriter, Peter Ternström – Tech lead, Jessica Waage – assistent

Laptoplife simply

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We basically did the most basic solution on a standard ecommerce site.
katryna@dunderdog.se did a great job.

Art direction and branding of Laptoplife

Middle page - Art direction and branding of Laptoplife

Art direction and branding of Laptoplife

Design through research comission

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How do a service provider create the perfect customer experience when you get a delivery of several complex products at the same time. We where commissioned to analyze this area.

SEB Test transaction history

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We have conducted user test sessions and focus groups surveys for the online business at SEB. This concludes the first of a one year consultancy to design and produce an extention of business account transactions history twenty five month in history. The test were conducted to assess the first of a series of solutions. A series of new developments follow during the next year for which Dunderdog is in charge of design and rapid prototyping.

sebikf25.jpg

“Now you can have Internet branch companies read to twenty five months in your account history. There are a number of innovations launched in days. And more improvements are to come in the spring,” said Jessica Gylfe and Lhena Gezang Jangenrud, behind the development of SEB’s Internet Bank businesses.

– The ability to easily go back a few years to see their company’s account, events are the most popular and missing feature among customers, “said Jessica Gylfe, Business Manager, Internet banking business.

– A major survey work is the basis for these changes in your account history, and also for those we launch in the spring. We have worked on everything from business intelligence, surveys, focus groups and corporate clients has also been involved in testing, says Lhena Gezang Jangenrud, product specialist.

Some of the news coming in the spring of 2011:

• Advanced search functionality, including receivers
• Search, suggest
• Mobile banking for companies
• Statement of assets and liabilities
• Export of account events in different file formats
• Print the statements.

Maskros

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A landmark for Flemingsberg.

A LED lit 16 meter dandelion gracefully swings in the wind.
The Crown changes its colours. This is done dynamically through a live database contact.

The shape of the structure is fiberglass and its shape gives a strong resemblance to a dandelion (maskros in swedish). It has a kinship to the way braincells are depicted. This shape is also used in the way we describe diagrams and thought processes as networking. Its form cannot but be inspiring. LED technique used is used in the most advanced technological applications and can easily controlled to give any colour light.

A kind of thermometer.

The slogan “From brain to business” suits the project perfectly.
The structure is connected to a database. The data of the database is significant and to illustrate we give here a few examples: The colour of the crown changes depending on the amount of children born in the community, or the telephone calls done from the area, or the business transactions of the day, Nasdac course, the price of gold, the CO2 emissions in the area. The dandelion has also anothe r function: it generates electricity. Using piezoelectric technology the structure can in slight winds produce with each straw small electrical charges. Added together it can be a electricity generator.

The “dandelion” measures. What it measures can be decided specifically to a moment or a topic of interest. The structure is a suffice to say a way for the community to voice a thought.

It makes good sense to choose LED technique and piezoelectric technology. Its embodies technology and has a low cost for maintenance.

The technique
Wikipedia has someMaskros useful information of the uses of LED Light-emitting diode.
The Dandelion at night
Maskros by day
The Dandelion during daylight
maskros_frombridge.png
The Dandelion view from the bridge
Maskros detail
The Dandelion detail
Maskros base
The Dandelion base, made with mosaic

Food Postcard

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We are:
Adam Somlai-Fischer, Jonas Öquist & Daniel Wetter

Invite your neighbour for a plate of risotto.
Half of the cost of the postcard goes to people in need.

The project objective of sending money to regions in need using existing
and well established international organizations. We produce the food
postcards. You can invite a friend or simply can go to the nearest post
office to post it to someone you like.

Idea sketch

The popular rice-postcard, ready to post.

Parameter

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Pollution Badges
We are:
Adam Somlai-Fischer, Jonas Öquist & Daniel Wetter

Parameter Badges give precise readings of various pollutants.
1.- Radiation Bq
2.- Tobacco Smoke
3.- Carbon dioxide
4.- Noise
5.- Ultraviolet light
6.- Mobile traffic
7.- Thank you Carl Michael von Hausswolf
8.- Mirror

Future projects
Delivering information using similar technology; this time about unspecified
origin of pollutant.

Idea sketch

Parameter Badges are state of the art instruments, designed by top designers.
A must if you are pro-health.

 


Pump

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We are:
Adam Somlai-Fischer, Jonas Öquist & Daniel Wetter

The pump tower makes use of the energy of the bodybuilders to pump water
to a cistern above. The water is an measurable source of energy. The structure
is a monument to the irony of the effort. The energy waste in training
with machines that produce absolutely nothing.

The energy produced by the release of the water can be used to illuminate
Humlegården park at night or power a fountain.